Hold a bottle of soda, and you’re holding the result of a logistics challenge that brought together ingredients, bottles, labels, and caps at scale. Areté develops supply chain software that helps companies, including bottling companies, forecast demand to ensure they have the right materials at the right time. Previously, Areté’s customers were responsible for hosting the software themselves, but many no longer wanted to manage physical servers. Recognizing this, Areté saw an opportunity to launch its software as a service, hosted on the IONOS
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