The Total Economic Impact Of Sprinklr Social

Social media helps brands strengthen relationships at every stage of the customer lifecycle. It has fast become a cornerstone of marketing strategies as firms continue to invest heavily in social media to engage with new and existing customers. However, the social media landscape has become increasingly fragmented, driven by technological advancements in new platforms and shifts in consumer preferences. Hence, organizations need advanced solutions that can orchestrate a diversified social media strategy to address distinct audience needs across different social media platforms from one place.
 
Sprinklr Social is a Unified AI-powered solution that enables brands to listen, engage and analyze performance on 30+ social channels and boost social media teams' productivity by up to 40% with AI-powered insights and automations. It helps brands manage social at scale by unifying marketing teams, enhancing productivity, and improving efficiency by harnessing powerful AI trained on a decade's worth of customer data.

An independent study commissioned by Sprinklr examines the cost savings and business benefits enabled by Sprinklr Social.

In 2024, Sprinklr commissioned Forrester Consulting to conduct a Total Economic Impact(TEI) study and examine the potential return on investment (ROI) enterprises may realize by deploying Sprinklr Social. The study examines the cost savings and business benefits according to customer experiences and data from implementing Sprinklr Social.

Discover the financial impact that deploying Sprinklr Social had on a composite organization based on interviewed customers.

Download the study and learn how Sprinklr enabled the business to:

  • Realize financial ROI of 327% ROI over three years
  • Reduce the time spent on data collection and analysis by over 50%
  • Reduce the response time in identifying customers at churn-risk by close to 80%
  • Deliver a social commerce experience that reduced abandonment rates by 10%
  • Design a customer experience that increased average order values by 15% 

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