The Power of Global Mobile Customer Engagement in Retail Services

Thumb original the power of mobile customer engagement in retail services

Mobile communications technology is influencing fundamental changes in the way that many retail organisations operate. The adoption of mobile technology as an integral part of the retail business model and is fundamental for the survival of many retail organisations. In recent years the introduction of a range of multi-featured Smartphone and Tablet devices, together with an increase in mobile usage by shoppers, makes the lack of a mobile strategy a significant risk for retailers.

Retailers who are actively embracing the use of mobile technology can gain a significant competitive advantage over the coming years. According to research conducted by analyst house Ovum, in their ICT Enterprise Insights 2018/19 – ICT Drivers and Technology survey, retail customers want to be able to navigate the numerous retail channels they engage with, connect with brands from any device, and have a seamless experience, whether they shop online or in physical stores.

View Whitepaper
Provider: Tata Communications (UK) Ltd   |   Size: 461 KB   |   Language: English
Keep Reading:
Thumb original customerexperience and engagement ebook

Improve engagement and amplify loyalty

Digital has changed everything. If you want to survive, you need to transform too. Leading global analyst firm Deloitte says that CIOs are “uniquely positioned to spearhead digital initiatives, build IT capabilities, and enhance competencies to meet current business priorities”. By following the steps, you can begin to transform. And in doing so, you can open a realm of opportunity – working in new and innovative ways to differentiate yourself, like Uber and Airbnb have done in their spaces. ...

Access this E-Book
Thumb original productivityandefficiency ebook

Get Productive. Get Efficient. Get Ahead.

The advance of technology is forcing organisations like yours to adapt. Perhaps you’ve already begun to do so, or maybe you’re at the beginning of your journey. Either way, you must evolve to simply get by, and do so effectively to thrive.

It might sound like a frightening prospect, but the truth is, digital is also opening doors to new and exciting opportunities and means of differentiation.

Now is your chance to improve agility and responsiveness, scale as quickly as your business demands, and improve your company’s IT security and comp ...

Access this E-Book
Thumb original 00 en l3 whitepaper solarenergie lores

Solar Park Management: Optimizing your photovoltaic system

Find out more about how you can
Transfer 90% of your existing planning to new solar projects
Get time savings of 50% when starting up your solar park with Plug and Play
Save more than 40% on operating and maintenance costs ...

Access this Whitepaper
Bildschirmfoto 2020 07 03 um 10.09.26

4 Ways to Measure Data Quality

There are lots of good strategies that you can use to improve the quality of your data and build data best practices into your company’s DNA. Although the technical dimensions of data quality control are usually addressed by engineers, there should be a plan for enforcing best practices related to data quality throughout the organization.

After all, virtually every employee comes into contact with data in one form or another these days. Data quality is everyone’s responsibility.

Assessing data quality on an ongoing basis is necessary to k ...

Access this Whitepaper
Thumb original flowable how to guide messenger services

How messenger services improve your customer service and increase process quality

In this “how to” guide you will learn which factors define good customer service. Additionally, we leverage real-time, relevant market data that proves the use of messenger services is critical for customer communication and show how mobile solutions can be used by organizations in a target-oriented and tamperproof approach. Lastly, a personal checklist on page 10 gives you an overview of the most important to-do's on the way to using messengers. ...

Access this Whitepaper