Arhiva bijele knjige

Milestone Systems has a clear ‘people first’ philosophy. What sets the business apart from others, however, is that this isn’t just a buzz statement: Milestone actively strives to operate in the best interests of its staff. A c...

Are you providing your customers with the technology that can help solve their current and future problems? In this report, we share some of the most interesting findings of Ultimo’s EAM Trend Report 2021. The major internatio...

A constant amount of data sources and new data privacy rules have reversed the dynamics of customer data. However, customer expectations are at an all-time high for having 1-1 personalised experiences in the moment they need it...

Today’s customer journey is fragmented across multiple touch-points including apps, websites, in-store visits, emails, text messages, in-product notifications, social posts and support, making customer-centricity harder than ev...

Treasure Data helps customer facing teams across many industries such as CPG, Retail, and FinServ to discover buying signals and unify individual profiles flexibly for unique, personalised customer experiences. We do this by tr...

The design world is an increasingly physical place. Where objects were once drawn they now flow, bounce and burst. Edges that used to be flat now have crunch, squidge and sheen. As the gap between the real and the virtual gro...

How to Thrive in an Ever-Changing Retail Environment. Acxiom and Treasure Data invite you to a discussion with our retail experts. Michele Fitzpatrick, Retail Customer Experience Consultant at Acxiom, and David McCarty, CPG ex...

CDPs are popular for everything from omnichannel personalization to predictive analytics and new customer acquisition. But a great CDP has these 5 features.

Consumers are generating massive amounts of digital data which result in complex customer journeys. In this video Kaz Ohta, CTO of Treasure Data explains how this trend is changing the way marketers build online and offline exp...