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Location Platform Benchmark Report: 2020
Strategy Analytics defines a location platform as a company which provides customers with access to a range of location services which includes digital map tiles, geocoding (converting street names into coordinates and vicevers...
Gain visibility over your automotive supply chain - Discover new insights with real-time location data
For automobile manufacturers, meeting the requirements of a just-in-time supply chain is one of their biggest challenges – yet, even the strictest shipping deadlines can be met by taking advantage of widespread connectivity and...
Supply chains in the cognitive era - How technology plus humans will boost predictive capabilities
Developments in technology, including artificial intelligence (AI), machine learning and the Internet of Things (IoT), offer the opportunity to take a high-powered, cognitive approach to supply chain optimization. With smart u...
Looking Beyond the Last Mile for Supply Chain Digitization
Global freight transportation revenues are expected to reach $2.5 trillion by 2023. The entire supply chain must be digitized, connected, transparent, and secure to enable promised efficiencies and flexibility. Continued rapid ...
Extreme weather trucking - Rerouting around hazardous areas with location intelligence
Earth’s climate is changing and becoming increasingly volatile. Extreme weather events, such as floods, droughts, blizzards and hurricanes occur with greater frequency around the globe. In addition to the toll hazardous weather...
Location Intelligence: Bridging a gap in the retail industry
While the retail industry has made great strides in understanding the digital journeys of consumers, it has been difficult to observe and analyze their whereabouts and movements in the physical world. Advanced location-enabled...
Relevance is everything - Location insights deepen customer engagement
We are in the midst of a fascinating and constantly changing time in the advertising and marketing worlds, with great advancements in technology providing more opportunity for better understanding consumers’ motivations and hab...
How can the cloud help CIOs close the innovation-execution gap
The role of the modern CIO is changing. The cloud is enabling innovation within the wider digital transformation agenda, with organisations using services from multiple providers to deploy a hybrid, multi-cloud model. So how ...
The Complete Guide to Marketing Work Management
Welcome to the Complete Guide to Marketing Work Management (MWM)—a proven methodology for managing marketing and creative work. For the typical creative services team or in-house agency, chaos is the norm—constant work requests...
The Complete Guide to Agile Marketing
Charles Darwin and his theories surrounding evolution have been subjects of criticism and praise for over 150 years. But regardless of what anyone thinks of Darwin, the man got at least one thing indisputably right: nature will...